Business opportunity VS. Franchise

Diva - 15 Jan 22

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Photo by Sean Pollock on Unsplash

A business opportunity involves the sale of products and equipment that will enable the purchaser to begin a business. The seller of a business opportunity usually declares that it will assist the buyer with after sale support, full training, equipment and recommendations such as a suitable location to provide the service for future clients. This is different from the sale of an independent business, in which there is no continued relationship required by the seller. We are essentially selling you a tried, tested and successful business template. 

What is a business opportunity and how is it different from a Franchise?

Starting a business is still a dream for millions of people. Most people think that setting up a venture requires a lot of capital for the investment. In fact, they are right in saying so. There are some ventures which require a lot more for the investment. Now, the thing is there are options. If you can not afford to set up a Franchise immediately, why not opt to start a business that requires a small investment such as our business opportunity packages. There is a lot of scope left for the small business ventures too. Doing business is definitely a very good job owing to the fact that in this you get the flexibility to implement your own ideas. Moreover, you get the chance to select you own ways while running this new business. 

A business opportunity involves the sale of products and equipment that will enable the purchaser to begin a business. The seller of a business opportunity usually declares that it will assist the buyer with after sale support, full training, equipment and recommendations such as a suitable location to provide the service for future clients.This is different from the sale of an independent business, in which there is no continued relationship required by the seller. We are essentially selling you a tried, tested and successful business template. 

A business opportunity, in the simplest terms, is a packaged business investment that allows the buyer to begin a business. (Technically, all franchises are business opportunities, but not all business opportunities are franchises.) Unlike a franchise, however, the business opportunity seller typically exercises no control over the buyer's business operations.

 When taking the path of entrepreneurship, one of the most important indictors for future entrepreneurship is the skill of finding the business opportunity. When you are sitting behind your desk at work wondering what you can do, you want to change your circumstances or make a better living with your own hours - you have already entered entrepreneurship. You have essentially created your own dream moment. All that needs to happen after this, is Action. You need to take action to make your dreams come true. 

Are you looking for different types of business opportunities to start your own company? Do you have an entrepreneur mindset? Are you the kind of person who wants to go into business to be your own boss and succeed through your own decision making? Many people feel the call to become an entrepreneur, but are not sure what type of business opportunity to pursue.

The following steps you will need to decide would be are you interested in a business opportunity or do you want to go bigger and start your own Franchise?

Below is the difference between the two and what to expect based on your decision - Diva Slimming and Aesthetics offer both options

 A business opportunity would offer something like a unique opportunity with full start up support and training.Many people work for companies or bosses dreaming of owning their own business, but few ever turn their dreams into reality. 

With DIVA Slimming & Aesthetic Centre, we give you all the professional help and support needed, taking you from the startup process through to owning your very own slimming and aesthetics salon. 

Why start a Beauty and Slimming Salon?

“people spend alarming amounts of money that clever entrepreneurs are raking in – which explains why weight loss is now a multi-billion dollar global industry” This should be one reason why a business opportunity for you to invest in will be a fantastic idea. EVERYONE WANTS TO LOOK GOOD, no matter what age, race or gender - this forms true. 

The beauty industry is an ever expanding market and a timeless niche. As long as there is a need to look good and feel good, there will always be money flowing into the pockets of smart entrepreneurs.

When you work in the beauty industry, everybody is a customer because everyone wants to look good. Now for those who are passionate about looking good and also want to make money from this passion, Diva Slimming and Aesthetics Centre offers you the opportunity of starting your own slimming and aesthetic salon.


Due to increasing awareness and the multiple health risks associated with being overweight or obese, weight loss and control is a focus and goal for millions of people around the world today.

From diet control to use of herbal or chemical supplements, regular exercise and silly gimmicks, people are constantly trying different strategies to shed weight. In their quest to achieve this goal, people spend alarming amounts of money that clever entrepreneurs are raking in – which explains why weight loss is now a multi-billion dollar global industry and saturated as the market might seem, there is always enough room for new players that can offer their customers real sustainable results. 

Starting your own weight-loss clinic can provide you with the opportunity to access the lucrative streams of income offered by the weight loss industry. Not only this, but you now have a solid stepping stone to becoming self-employed as well as provide a valuable service to your community.


Why would my center succeed if the market is lucrative and saturated?

Running a weight loss clinic is a lucrative business, meaning many people rush in with very little or no experience in this field. Many buy franchises and immediately sit back believing they can be absentee owners, leaving the management of the clinic to a hired manager; but most of the time, such clinics fail.

Your chances of success as a weight loss clinic owner will increase if you and your staff are trained by successful professionals with real experience in the industry. Diva Slimming and Aesthetics Centre has been on the South African market for over 12 years and has opened over 80 salons which are successfully operating all over South Africa and Africa!

Why work with Diva to start your business?

If you believe in the potential of a professional, well managed business that will offer customers valuable services and quality products, and if you are ready to take the exciting step towards becoming your own boss and making sustainable income, then learn more about how partnering with Diva Slimming and Aesthetics Centre is your top choice to get your new business off to a winning start.

With our expertise you have the recipe to build a successful and prosperous business

You will not only enjoy the satisfaction of the launching your own business, but you will enjoy real profit as well.


Many aspiring beauty salon owners simply don't understand how to go about starting and operating a new salon. The process of finding suppliers, equipment, specialised furniture, tools and cosmetic products can be a lengthy and daunting task. It simply makes sense to seek help from experts with the knowledge and experience that will give you an effective edge during the startup stages of your business.

With our extensive experience in the business of beauty, we have the skills and the knowledge to help those willing to take that exciting step of starting their own business in beauty.

Our experienced Diva Slimming and Aesthetics Centre professionals will not only help you train your staff, but also provide you with the necessary business tools, beauty products and help to launch your beauty salon in the shortest time possible.

By investing in one of the DIVA Business Packages you are buying a successful business template that has been proven to work for the past 13 years

We always carry out straightforward and legitimate business transactions.
We DO respect our clients and we are always open for dialogue.
We DO know our strong points, which are Reliability, Trustworthiness and Care.
We DO always offer you only our best practices.
We DO have a transparent partnership policy.
We DON’T offer a fly-by-night business for a quick profit.

DIVA Slimming and Aesthetics Centre covers all the needs of a start-up beauty salon, including:

  • Complete Business Packages
  • Professional equipment
  • Professional cosmetics and tools
  • Employee training: Cosmetologists, Administrators, Managers
  • Corporate Identity Development: Company Logo, business cards, web-site design (limited to Diamond packages)
  • Customised Business Strategies for your Salon
We don’t believe in the cliché of “the business will only start earning money after 3 years of operating”.

Our business models attract solid income from the start
Unlike many other business opportunities, you will begin to see a healthy Return On Investment within just a few months. Diva Business opportunity is the ultimate "business in a box", let us help you build a successful business with your very own salon where you operate under your own name. 

We offer you the opportunity to earn over R 1,000,000 P/A through our successful, tried and tested business model! 
For an initial investment on the business opportunity packages as low as R300,000.00 DIVA offers you a return on investment as quickly as 6 months from the start of trading. 


Diva "business in a box" will undoubtedly be financially rewarding for your existing business, however don’t think of it as a license to print money. The rewards are certainly there, but they’re there for the earning, not the taking. 

Diva Business is a fantastic opportunity for anyone that wishes to grow their existing business, anyone that is ambitious in expanding their business or who wishes to have multiple locations. 

Moreover it's a proven profit generator that will not only enhance your salon's return, but also the life and well-being of your clients. 

We have some variety in our different business opportunity packages. View them here.

What else should I Know?

Capital investment
With DIVA Slimming and Aesthetics Centre, our comprehensive business opportunity packages start from as low as R300,000.00

Excellent ROI
According to current trends and if clients follow our training and advice, the amount of time it will take to get your business up and running and see a significant return on investment could be as little as a few months.

No Franchise Fees
This is the best part - we do not charge franchise fees on our business opportunity packages. The business package comes at a once-off cost and fully becomes YOUR business. Real value for your investment

As a new business owner, you will be provided with all the equipment and after-sales support to start your own slimming and aesthetics salon.

Comprehensive training will be provided on the essentials of running your own business; including order taking and processing, employee management and client service/customer care.

We advise and provide you with a proven marketing strategy to help you grow your client base, however, you will need your own client base to begin.

Enjoy real, practical benefits when you start your salon with DIVA


We guide you through and assist you with marketing, preparation of legal documents, conducting feasibility studies and more.


With DIVA Slimming and Aesthetics Centre business packages, you will achieve financial prosperity in a relatively short time.


DIVA Slimming and Aesthetics Centre provides you with exceptional training and equipment imported directly from Europe, ensuring a high probability for your salon’s success and growth.

Moving along to our Franchise department 



Interested in having your Slimming and Aesthetics center, with a brand that is already reputable? This will be the defining factor and diffenrence between the business opportunity and the franchise. Our brand is already reputable, and you will trade as a Diva Slimming and Aesthetics Center.

We offer incredible franchise support to help you achieve maximum success. With our training your clients will receive treatments that meet the highest standards of excellence! 
We are renowned for our revolutionary technologies, equipment, exclusive product and service offerings and specialists that are qualified and experienced in the slimming and aesthetics market

We are looking for Franchisees who fits our unique profile and who will live up to the Diva Slimming and Aesthetics brand values. 


Initial Training and Support 

  • Initial training includes all aspects of the business deemed necessary by the Franchisor 
  • Duration of training will be approximately 2 (two) months 
  • An online operations and procedure manual will be made available to all Franchisees 
  • Hands-on training in a Diva Slimming and Aesthetics Centre 
  • Franchisees may be required to participate in continuing training if required and deemed necessary, this will also include new technology and product training 

Why consider opening a franchise?

Here are 5 reasonable reasons:

1. Consistent Branding

The brand name of the franchise, along with recognisable names of the products/services, logo, and brand colours, can go a long way. Today’s consumers like familiarity.For example, when you’re traveling to other areas of the country, especially by car, when it’s time to take a lunch break, we would guarantee you’re more likely to spend your money at a restaurant you’re familiar with.
The reason? You know the menu and you know what you’re going to get. All thanks to the business model for franchising. It works. Want in? View our franchise option now 

2. An Established Network

When you buy a franchise, you instantly become part of a network. I’m talking about a network of franchisees, who like you, want to succeed as their own bosses. But how can this network help you and your business?
You can leverage the experience of the group. Nine times out of 10, someone in the franchisee network has experienced an issue you may be having and can offer specific solutions you can use to fix whatever problems you’re experiencing. Another thing a network of franchisees is good for is best practices.

If you get involved in the network, you’re sure to find out what the top-performing franchisees are doing to grow their revenue, recruit employees, save on expenses and more. And it’s this network of fellow franchisees that can help you take advantage of what’s been called the greatest business model ever invented.

3. Income Potential

When you’re a franchisee, your pay is based on revenue. The higher your revenue, the more you make. There’s a lot of income potential as Anne Daniells explains. Of course you first need to subtract your business expenses along with the royalties and marketing fees you pay the franchisor before you can determine your profits. But your revenue is only limited by the amount of business you can do in the space you lease and/or territory you own.
Good news! You, as a franchisee, do have several ways to increase your income. 

These include:
Investing in more franchise units
Adding more revenue-producing employees
Buying more territory
Increasing marketing spend

4. A System To Follow

When you own a franchise, everything you need to start and grow your business is provided. Just add effort. 

You get:

Formal training
A complete operating manual
Marketing/advertising plans and templates
Support And more.

Expressed simply, franchisees receive a tested business system to follow, along with business support from headquarters to help you keep your operation up and running at maximum efficiency. But it’s up to you to follow the system and ask for help when needed.

5. You Can Be In Business Relatively Fast

When you buy a franchise, you can get up-and-running pretty quick in business terms, usually within 2 months of signing your franchise agreement.The ball really starts rolling a day or two after you sign your agreement and pay the initial franchise fee.

For instance, you’ll start scouting potential locations for your new business. In this case, you get help with that from headquarters. In addition, specific dates for your formal training will be discussed and scheduled. In the meantime, you’ll get a list of things you’ll need to do before you can officially open your doors. Think business registration, licensing, insurance and more. 

And before you know it, you’re in business. You’re a franchise owner.

What is it like to own a franchise, who controls what?

Choosing to become a franchisee is an excellent option for first-time entrepreneurs. A franchise is a part of a pre-existing (and already successful) business model as we discussed. The franchisor owns the brand, including the name, the logos, the operational systems, and the product or service names. And franchisors have already taken their idea to market and proven its value. They expand their operations by selling the right to operate their brand to franchisees.

When you buy a franchise, you start your business with an established and recognisable brand. Customers already know the company name and have expectations about what you provide. Your job is to deliver the product or service to customers in the style that the franchisor determines is most likely for success.

What the Franchisor Controls

Your franchise agreement requires that you follow the franchisor’s model. That model includes several aspects of your business operation which are not subject to negation or change:

  • Branding. This is a broad topic, but it covers everything that a customer sees, from the logo and corporate colors to the products and services. Consistency builds customer trust and recognition, and the franchisor guards them diligently.
  • Advertising. Again, for consistency, national or regional promotions and ads are part of your franchise fees. The franchisor helps promote your franchise for you, which allows you to focus on driving revenue. Occasionally, franchisees can pay to promote locally with approval from the franchisor, but the franchisor will control the brand.
  • Operational systems. The franchisor’s success is due partly to the systems they have fine-tuned for success. As a franchisee, that means that staff training programs, cleaning protocols, uniforms, and financial reporting methods follow a pre-established, proven system. You are running someone else’s business model, even if you own the actual business.
  • Choice of franchisees. You can start your own business if you want, but a franchise requires approval from the franchisor. Why? Because you can be as risky as you want in your own enterprise, but a franchisor will evaluate your application to suit its growth plan. A franchisee represents the franchisor, so you must meet certain requirements to be approved.
  • Franchise fees. These are pre-agreed, but you will pay various fees  to operate a franchisor’s model. In exchange, you get assistance with opening, training, marketing, and operations.

What the Franchisee Controls

A franchisee plays by the franchisor’s rules as outlined in the franchise agreement. But don’t worry—you have myriad responsibilities to manage yourself.

  • Hiring. You choose your employees. You recruit and hire to fit the needs of your specific franchise location. The franchisor will of course assist with the screening of your new personal should you need assistance. 
  • Sales and revenue. Once you set up your phone or location for business, building a customer base is up to you. With a franchise, you have the luxury of walk-in customers who know the name and will come to know you. But you can also develop your business by networking and selling your service or product. You will receive guidance from the franchisor, but you will do the legwork.
  • Accounting and Finance. Some franchisors have built-in accounting systems to make your life easier (and to ensure their revenue-based fees are paid accurately). You still have to manage it and keep it up to date. Likewise, any business loans or operating capital comes from the franchisee.
  • Payroll. Franchisees pay their employees directly, so you must manage cash along with wage and labor regulations in your area.
  • Dedication. Hard work pays off, and it is no different for a franchisee. Your work ethics and dedication are two significant factors in success. A franchisee must have the drive to succeed along with loyalty to the franchisor brand.
Choosing a franchise is a wise way to approach business ownership. You will leverage the franchisor’s established and successful business model into a business asset of your own. Franchisees forfeit some control in exchange for brand recognition and operational support, but it is a combined business structure that thrives—for the franchisor and the franchisee.

Honour and Awards 
The Founder and Chief Executive Officer, Jennifer Glodik-Wood, has achieved various wonderful achievements since she launched Diva Slimming and Aesthetics Centre including the following: 

  • One of Forbes Africa 30 under 30 most Promising Entrepreneurs in Africa 2017 
  • One of 14 People in the country who have been chosen by Government as a Brand Ambassador for NDP 2030 
  • Certificate of Platinum Circle of Entrepreneurs from Richard Branson Centre of Entrepreneurs 
Diva Slimming and Aesthetics Centre's business model has been tried and tested against current market demands and challenges, thus providing you, the Franchisee, with all the research and insight that would usually take years of experience to accumulate. 

The success of our business model and our ambitions to expand the business across South Africa have placed us in a position where we can offer suitable business people and entrepreneurs a stimulating business and franchise opportunity. 

By investing in a Diva Slimming and Aesthetics Centre franchise you're not only investing in the lives of your potential clients but also in yourself, awarding yourself the opportunity to become your own boss, work flexible hours and enjoy the benefits of creating your own sustainable income.

Diva Slimming and Aesthetics Centre has identified various areas within South Africa for franchise opportunities
Contact us if you are interested in the business opportunity or Franchise 

DIVA Slimming and Aesthetics
Click here for more info on DIVA 
If you would like to franchise with us. Please visit our franchise page
Interested in our Ultrasound liposuction treatment? Call us today! 

Contact Details:
Sunninghill: 011 202 5087
Sandton: 010 226 9844
Pretoria: 012 472 0175


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